it’s all in the packaging…
Don’t you love it when something you need or want is also perfectly and beautifully packaged? I confess I’ve purchased things just because of the packaging, bought wine because I liked the label, and been attracted to something just because it was in a gorgeous box, bottle, or jar. Take the jars above. I snapped them up at Marshall’s a couple of weeks ago. I wasn’t looking for Onion Relish, Pepper Relish, Chipotle Mustard, bottled dressing, or olives, but because of the jars, I went home with them all.
I could not resist these condiments in “collectible European drinkware”, so I ended up buying all they had on the shelves… a total of six jars – I mean six collectible European drinkware!
The same company, Braswell’s Select in Georgia, makes this Vidalia Onion & Pepper Dressing, packaged in a lovely little raised emblem cruet. I can just picture a bunch of wildflowers in it after the dressing is long gone.
And my heart nearly skipped a beat when I spotted this wonderful olive jar. Yeah, it’s a weakness of mine, one of the many!
But all of these are nothing compared to receiving something personal that is unexpectedly packaged to perfection. That was the case when a student of mine said that if I needed any more eggs this week, I could purchase them from her. Farm fresh eggs from someone’s backyard chicken coop? YES, please! I handed over my $4 and the next morning…
June 7, 2012 5 Comments